Kiplinger.com

Online Media Kit

Kiplinger.com Demographics
Closer Look at Our Audience
Male: 55%
Female: 45%
Age: 70% between 35-64
Average Annual Income: $91,000
HHI $75K+: 57%
HHI $100K+: 35%
Professional/Managerial: 41%
C-Level or Senior Management: 18%
Business Decision Makers/Influencers: 38%
College/Post-College Grads: 73%
Marital Status: 77% Married
Homeowners: 93%

From @Plan 2008